Research output per year
Research output per year
Personal profile
Biography
Anders is a Senior Lecturer in Marketing and the Faculty Lead Study Abroad for the Faculty of Business and Law. Prior to joining Newcastle Business School, he worked as teaching fellow in Marketing at Newcastle University Business School, Newcastle University. Anders completed his PhD, titled “Consumer Evaluations of Selected Multi-Product Food Bundles” at Ulster University in 2012. He also holds a Ph.Lic. in Marketing from Umeå University and he is a Fellow of the Higher Education Academy.
Research interests
Anders' primary research interests are consumer decision making, food choice, intercultural studies and technology adoption. Anders' methodological preferences include both qualitative and quantitative research methods, with a focus on the latter.
Education/Academic qualification
Marketing, PhD, Consumer Evaluations of Selected Multi-Product Food Bundles, Ulster University
1 Sept 2008 → 31 Dec 2099
Award Date: 25 Apr 2012
Fingerprint
Dive into the research topics where Anders Wappling is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
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Questionnaire design: A weak link in corporate identity?
Brown, J., Wappling, A. & Woodruffe-Burton, H., 30 Jan 2020, In: Qualitative Market Research. 23, 1, p. 87-107 21 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile2 Citations (Scopus)29 Downloads (Pure) -
Internal Demarketing in the U.K. Civil Service since the 2007-2009 Financial Crisis
Brown, D. M., Lal Dey, B., Wappling, A. & Woodruffe-Burton, H., Sept 2019, In: Strategic Change. 28, 5, p. 355-368Research output: Contribution to journal › Article › peer-review
Open AccessFile3 Citations (Scopus)22 Downloads (Pure) -
The moderating effect of cultural value orientations on behavioral responses to dissatisfactory service experiences
Schoefer, K., Wäppling, A., Heirati, N. & Blut, M., 1 May 2019, In: Journal of Retailing and Consumer Services. 48, p. 247-256 10 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile29 Citations (Scopus)45 Downloads (Pure) -
Bringing it all back home: transferring dyadic perspectives from classic marketing channel theory into an internal marketing context
Brown, D. M., Wappling, A. & Woodruffe-Burton, H., 23 May 2017.Research output: Contribution to conference › Paper › peer-review
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The orbit of consumer credit choices
Brown, J., Wappling, A., Woodruffe-Burton, H. & Black, K., 1 Jun 2017, In: Journal of Financial Services Marketing. 22, 2, p. 85-96Research output: Contribution to journal › Article › peer-review
Open AccessFile5 Citations (Scopus)62 Downloads (Pure)