Catherine Glover

Catherine Glover is a fashion researcher and PhD student. Her research specialism is transnational storytelling and how social and brand communities enact story processes that inspire grassroots action, employing narrative inquiry as the principal methodology. She has published articles on the luxury brand Rapha, Harris Tweed, the Tweed Run, and her role as a madoguchi reporting on British fashion, craft, design and architecture for Japanese avant-garde publication, Hanatsubaki.

Her research has appeared in the Critical Journal of Fashion and Beauty (11.1), International Journal of Fashion (4.2), Journal of Fashion Marketing and Management (22.1) and Understanding Luxury Fashion: From Emotions to Brand Building (Palgrave Macmillan, eds. Cantista and Sábada, 2019). She has presented her research to peer and industry audiences at the Global Fashion Conference 2016, 2018, 2020 and the Design History 2019 'Cost of Design' conference. She is currently researching into nostalgia and clothing, Fashion Revolution and the paradoxical nature of fashion and sustainability, and writing autobiographical fashion poetry.

Prior to academia, Catherine worked for fifteen years in industry as a luxury fashion PR, design journalist, copyeditor, and editorial coordinator in arts publishing. Her links with industry continue to inform both research projects and research-led teaching through live collaborative projects with professional partners and social initiatives.

Catherine Glover is a Senior Lecturer in Fashion Communication and Programme Leader of Masters of Research Design in the School of Design at Northumbria University (UK). She lectures on sustainability, fashion public relations, brand strategy, storytelling, journalism, brand copywriting, editorial publishing and activism. Her educational interests are experiential learning, running live briefs with industry partners and engaging students with issues and values-based communication and research.

Catherine is also a PhD student researching into transnational storytelling, specifically how social and brand communities enact story processes that inspire grassroots action. She has published articles on the luxury brand Rapha, Harris Tweed, the Tweed Run, and her role as a madoguchi reporting on British fashion, craft, design and architecture for Japanese avant-garde publication, Hanatsubaki.

Her research has appeared in the Critical Journal of Fashion and Beauty (11.1), International Journal of Fashion (4.2), Journal of Fashion Marketing and Management (22.1) and Understanding Luxury Fashion: From Emotions to Brand Building (Palgrave Macmillan, eds. Cantista and Sábada, 2019). She has presented her research to peer and industry audiences at the Global Fashion Conference 2016, 2018, 2020 and the Design History 2019 'Cost of Design' conference. She is currently researching into nostalgia and clothing, Fashion Revolution and the paradoxical nature of fashion and sustainability, and writing autobiographical fashion poetry.

Prior to academia, Catherine worked for fifteen years in industry as a luxury fashion PR, design journalist, copyeditor, and editorial coordinator in arts publishing.