Personal profile

Research interests

Justine’s research is especially focused in the role of design as a catalyst for growth, learning, and positive change. Her current research spans across: 

  • Revealing patterns that make current systems unjust and unfair through design-led approaches, 
  • Handling disputes, navigating tensions and facilitating conversations through design, 
  • The role of design in enhancing creative confidence, entrepreneurial agency and resilience in creatives.  

Justine’s doctoral study explored Rapid Design Interventions outcomes as well as the nuances of design-driven and design-led approaches. The former is about building an innovation strategy for an organisation that leads to products and services that have a radical new meaning for customers. The latter is about working closely with organisations and stakeholders to understand their potential futures and create a strategy to achieve their vision. 

Her doctoral research emerged whilst working closely with SME owners and sole traders as part of her Innovator-in-Residence role at Northumbria, where she co-designed and delivered rapid and intense design-led interventions to support organisations with innovation. These interventions were part of Get Ready To Innovate (GRTI), a programme delivered in the UK through Creative Fuse North East (2017-2019; 2020-on-going), in Armenia through the British Council Creative Spark project in partnership with the American University of Armenia (2018-2019), and in the US (2020-2021) in partnership with Cornell University and funded by the IIE Centennial Fellowship. 


Justine is currently working part-time as a Senior Assistant Researcher as part of the Responsible Innovation Hub (ReIn, pronounced ‘rain’) at the School of Design. As part of ReIn, she utilises design as a means to bring people together (academics, organisations, communities and members of the public) to collaborate and address complex situations and systemic difficulties faced by society and organisations. Her aim, as part of ReIn, is to use design as a way to uncover systems that make life unjust and unfair to some, and create fairer futures. 

Since 2018, she has had various role at the School of Design; Innovator-in-Residence (2018-2019), Lecturer for MA Design & MA Fashion courses (2019-2020) and Senior Researcher for Creative Fuse North East (2023). 

Outside Northumbria, Justine's designerly endeavours continue in her role as Design Innovation Lead & Director of The Blooming Platypus, a Design Innovation agency based in Newcastle.  

From France, Justine first joined Northumbria as a student in 2014 as part of her Erasmus exchange. She has since completed her MA in Multidisciplinary Innovation (2016) and PhD in Design Innovation & Industrial Design (2022). 

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 4 - Quality Education
  • SDG 8 - Decent Work and Economic Growth
  • SDG 9 - Industry, Innovation, and Infrastructure
  • SDG 10 - Reduced Inequalities
  • SDG 17 - Partnerships for the Goals

Education/Academic qualification

Design Studies, PhD, Towards an understanding of Rapid Design Interventions outcomes on participants and organisations, Northumbria University


Award Date: 24 May 2023

Design Studies, MA, Multidisciplinary Innovation, Northumbria University


Award Date: 1 Sept 2016

Modern Languages, BA, Modern Foreign Languages Applied to Business & Communications


Award Date: 1 Jul 2015

External positions

Design Innovation Lead & Director, The Blooming Platypus

Apr 2021 → …


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Collaborations and top research areas from the last five years

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