Padmali Rodrigo

Accepting PhD Students

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2011
An investigation into the Elite Sri Lankan consumers’ propensity to seek country of origin information when purchasing hedonic and utilitarian products
Rodrigo, P., Khan, H. & McLeay, F., Jul 2011, Proceedings of the Academy of Marketing Conference 2011: Marketing Fields Forever. Patterson, A., Oakes, S., Daryanto, A. & Hampsons, P. (eds.). Liverpool, UK: Academy of Marketing
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Research output