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Personal profile

Research interests

Shenaz Rangwala is Assistant Professor in Marketing at Northumbria University, United Kingdom. Her broad research interest lies in the area of consumer behaviour, particularly how consumption influences contemporary cultures, communities and individuals specifically women in transitional societies. Her research  examines issues related to gender and post-feminism in marketing and consumer culture. Her recent research particularly explores the role of technology in enhancing or reducing social and gender disparities. She particularly specialises in qualitative and visual research methods. Her work has been published in prestigious journals as well as presented in academic conferences.

Education/Academic qualification

Marketing, PhD

Marketing, MSc

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  1. SDG 4 - Quality Education
    SDG 4 Quality Education
  2. SDG 5 - Gender Equality
    SDG 5 Gender Equality
  3. SDG 10 - Reduced Inequalities
    SDG 10 Reduced Inequalities
  4. SDG 12 - Responsible Consumption and Production
    SDG 12 Responsible Consumption and Production

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Collaborations and top research areas from the last five years

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