Adrian Frutiger

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Abstract

This symmetrical letterpress broadside by Christopher Wakeling has a combination of all caps with upper- and lower-case lettering to demonstrate Adrian Frutiger’s typeface. The lower-case type is legible as it is intended to be read whereas the upper-case words, in colour, are meant to draw attention and cause the viewer to work out the name.
Original languageEnglish
Title of host publicationHow to Use Type
EditorsLindsey Marshall, Lester Meachem
Place of PublicationLondon
PublisherLaurence King
Pages11
Number of pages208
ISBN (Print)978-1856698979
Publication statusPublished - Sept 2012

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