Fingerprint
Dive into the research topics of 'Analyzing Chinese Customers’ Switching Intention of Smartphone Brands: Integrating the Push-Pull-Mooring Framework'. Together they form a unique fingerprint.- Sort by
- Weight
- Alphabetically
Analyzing Chinese Customers’ Switching Intention of Smartphone Brands: Integrating the Push-Pull-Mooring Framework
Jin Guo*, Shan Shan, Yu Wang, Yousaf Ali Khan*
*Corresponding author for this work
Research output: Contribution to journal › Article › peer-review
2
Citations
(Scopus)
3
Downloads
(Pure)