Beyond Brand and Online Communities: Motivations and the Co-Created Ski Chalet Community Experience

Research output: Contribution to conferencePaper

Authors

  • Jessica Lichy
  • Bridget Major
  • Fraser McLeay

Details

Original languageEnglish
Publication statusPublished - Sep 2017
EventBAM 2017 - British Academy of Management Annual Conference - Warwick
Duration: 1 Sep 2017 → …

Conference

ConferenceBAM 2017 - British Academy of Management Annual Conference
Period1/09/17 → …
Publication type

Research output: Contribution to conferencePaper