Bottom-up approach of creating shared value for emerging markets’ multinational corporations

Zhanna Belyaeva; Riad Shams

Bottom-up approach of creating shared value for emerging markets’ multinational corporations

Zhanna Belyaeva, Riad Shams

Marketing Operations and Systems Department

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	Cross-functional knowledge management
Subtitle of host publication	The international landscape
Editors	Riad Shams, Demetris Vrontis, Yaakov Weber, Evangelos Tsoukatos, Alberto Ferraris
Place of Publication	Abingdon, UK
Publisher	Taylor & Francis
Chapter	10
Pages	160-172
Number of pages	13
ISBN (Electronic)	9780429020650
ISBN (Print)	9780367074234
Publication status	Published - 8 Mar 2019

Publication series

Name	Annals of Business Research
Publisher	Routledge (Taylor & Francis Group)
Volume	2

Cite this

Belyaeva, Zhanna ; Shams, Riad. / Bottom-up approach of creating shared value for emerging markets’ multinational corporations. Cross-functional knowledge management: The international landscape. editor / Riad Shams ; Demetris Vrontis ; Yaakov Weber ; Evangelos Tsoukatos ; Alberto Ferraris. Abingdon, UK : Taylor & Francis, 2019. pp. 160-172 (Annals of Business Research).

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author = "Zhanna Belyaeva and Riad Shams",

year = "2019",

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booktitle = "Cross-functional knowledge management",

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Bottom-up approach of creating shared value for emerging markets’ multinational corporations. / Belyaeva, Zhanna; Shams, Riad.
Cross-functional knowledge management: The international landscape. ed. / Riad Shams; Demetris Vrontis; Yaakov Weber; Evangelos Tsoukatos; Alberto Ferraris. Abingdon, UK: Taylor & Francis, 2019. p. 160-172 (Annals of Business Research; Vol. 2).

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

TY - CHAP

T1 - Bottom-up approach of creating shared value for emerging markets’ multinational corporations

AU - Belyaeva, Zhanna

AU - Shams, Riad

PY - 2019/3/8

Y1 - 2019/3/8

UR - https://www.routledge.com/Cross-Functional-Knowledge-Management-The-International-Landscape/Shams-Vrontis-Weber-Tsoukatos-Ferraris/p/book/9780367074234

M3 - Chapter

SN - 9780367074234

T3 - Annals of Business Research

SP - 160

EP - 172

BT - Cross-functional knowledge management

A2 - Shams, Riad

A2 - Vrontis, Demetris

A2 - Weber, Yaakov

A2 - Tsoukatos, Evangelos

A2 - Ferraris, Alberto

PB - Taylor & Francis

CY - Abingdon, UK

ER -

Bottom-up approach of creating shared value for emerging markets’ multinational corporations

Publication series

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Cite this