Brewing at the time of Covid: the impact of the pandemic crisis on UK craft breweries and its implications for the sector and local economies

Ignazio Cabras*, Ekaterina Shakina, Nadine Waehning, Franziska Sohns, Gary Bosworth

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

6 Citations (Scopus)
19 Downloads (Pure)

Abstract

The COVID-19 crisis has had a significant impact on UK craft breweries. In this paper we explore and assess the impact of COVID-19 on the UK craft beer sector from a locational perspective, targeting entrepreneurial responses from breweries within and across the urban, suburban and rural dimensions. Using a mix of quantitative and qualitative data collected between 2015 and 2022, we identify a marked geographical contextualization in terms of how UK craft breweries adapted and responded to the pandemic crisis, which explains how location shaped and still shape breweries’ strategies in a post-COVID-19 ‘new normal’ world.

Original languageEnglish
Pages (from-to)1937-1953
Number of pages17
JournalRegional Studies
Volume57
Issue number10
Early online date20 Feb 2023
DOIs
Publication statusPublished - 3 Oct 2023

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