Business models in the mobile ecosystem

Ruixue Xia*, Mattias Rost, Lars Erik Holmquist

*Corresponding author for this work

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    24 Citations (Scopus)

    Abstract

    The mobile ecosystem is constantly changing. The roles of each actor are uncertain and the question how each actor cooperates with each other is of interest of researchers both in academia and industry. In this paper we examine the mobile ecosystem from a business perspective. We used five mobile companies as case studies, which were investigated through interviews and questionnaire surveys. The companies covered different roles in the ecosystem, including network operator, device manufacturer, and application developer. With our empirical data as a starting point, we analyze the revenue streams of different actors in the ecosystem. The results will contribute to an understanding of the business models and dependencies that characterize actors in the current mobile ecosystem.

    Original languageEnglish
    Title of host publicationICMB and GMR 2010 - 2010 9th International Conference on Mobile Business/2010 9th Global Mobility Roundtable
    PublisherIEEE
    Number of pages8
    ISBN (Electronic)9781424474240
    ISBN (Print)9781424474233
    DOIs
    Publication statusPublished - 24 Jun 2010
    Event2010 9th International Conference on Mobile Business/2010 9th Global Mobility Roundtable, ICMB and GMR 2010 - Athens, Greece
    Duration: 13 Jun 201015 Jun 2010

    Conference

    Conference2010 9th International Conference on Mobile Business/2010 9th Global Mobility Roundtable, ICMB and GMR 2010
    Country/TerritoryGreece
    CityAthens
    Period13/06/1015/06/10

    Keywords

    • Business models
    • Mobile ecosystem

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