Digital Design Considerations for Volunteer Recruitment: Making the Implicit Promises of Volunteering More Explicit

Research output: Chapter in Book/Report/Conference proceedingConference contribution

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Original languageEnglish
Title of host publication The 9th International Conference on C&T - Transforming Communities
EditorsFlorian Cech, Hilda Tellioglu
PublisherACM
Pages29-40
Number of pages12
ISBN (Electronic)9781450371629
DOIs
Publication statusPublished - 5 Jun 2019
EventThe 9th International Conference on C&T - Transforming Communities - Vienna, Austria
Duration: 3 Jun 20197 Jun 2019

Publication series

NameACM International Conference Proceeding Series

Conference

ConferenceThe 9th International Conference on C&T - Transforming Communities
CountryAustria
CityVienna
Period3/06/197/06/19
Publication type

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Non-profit organisations may find it difficult to demonstrate to potential volunteers what is required in their voluntary role-resulting in a mismatch between expectations and reality for volunteers. This mismatch could be perceived as a psychological contract breach. We interviewed 18 volunteers and 7 coordinators about their experiences and expectations in order to understand how the experience of volunteers can better be captured and communicated. Further, we wished to consider how future digital platforms might capture important elements of the volunteer experience to better support recruitment, retention and recognition. We present our findings and discuss digital platform implications around the four implicit 'promises' of volunteering: the social promise, the opportunity promise, the value promise and the organisational citizenship promise. We add to literature exploring the voluntary sector by assessing the feasibility of digital interventions to support various aspects of volunteer and coordinator roles.

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