DISCERNING BEHAVIOURAL DESIGN: A CONCEPTUAL MODEL

P. R. Khadilkar; P. Cash

doi:10.1017/dsd.2020.167

DISCERNING BEHAVIOURAL DESIGN: A CONCEPTUAL MODEL

P. R. Khadilkar, P. Cash

Research output: Contribution to journal › Conference article › peer-review

3 Citations (Scopus)

Abstract

Behavioural design has emerged as an important domain of design practice and research due to its ability to deliver the desired outcomes beyond technical designs. Research on behavioural design is not successful in discerning it from other design domains, which is important for theory building. This paper discerns the unique characters of behavioural design by tracing the emergence of behaviour in design. Twelve interviews from six behaviour design cases belonging to four firms has been used to further discern the unique characteristics resulting into the conceptual model of behavioural design

Original language	English
Pages (from-to)	1455-1464
Number of pages	10
Journal	Proceedings of the Design Society: DESIGN Conference
Volume	1
DOIs	https://doi.org/10.1017/dsd.2020.167
Publication status	Published - 2020
Externally published	Yes
Event	16th International Design Conference, DESIGN 2020 - Virtual, Online Duration: 26 Oct 2020 → 29 Oct 2020

Keywords

behavioural design
design for behaviour change
design theory
human behaviour
human-centred design

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10.1017/dsd.2020.167

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title = "DISCERNING BEHAVIOURAL DESIGN: A CONCEPTUAL MODEL",

abstract = "Behavioural design has emerged as an important domain of design practice and research due to its ability to deliver the desired outcomes beyond technical designs. Research on behavioural design is not successful in discerning it from other design domains, which is important for theory building. This paper discerns the unique characters of behavioural design by tracing the emergence of behaviour in design. Twelve interviews from six behaviour design cases belonging to four firms has been used to further discern the unique characteristics resulting into the conceptual model of behavioural design ",

keywords = "behavioural design, design for behaviour change, design theory, human behaviour, human-centred design",

author = "Khadilkar, {P. R.} and P. Cash",

note = "Funding Information: This project has received funding from the European Union{\textquoteright}s Horizon 2020 research and innovation programme under the Marie Sk{\l}odowska-Curie grant agreement No 754462. Authors also thank the twelve participants from four design firms who appeared for the interviews. Publisher Copyright: {\textcopyright} The Author(s), 2020. Published by Cambridge University Press.; 16th International Design Conference, DESIGN 2020 ; Conference date: 26-10-2020 Through 29-10-2020",

year = "2020",

doi = "10.1017/dsd.2020.167",

language = "English",

volume = "1",

pages = "1455--1464",

journal = "Proceedings of the Design Society: DESIGN Conference",

issn = "2633-7762",

publisher = "Cambridge University Press",

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AU - Khadilkar, P. R.

AU - Cash, P.

N1 - Funding Information: This project has received funding from the European Union’s Horizon 2020 research and innovation programme under the Marie Skłodowska-Curie grant agreement No 754462. Authors also thank the twelve participants from four design firms who appeared for the interviews. Publisher Copyright: © The Author(s), 2020. Published by Cambridge University Press.

PY - 2020

Y1 - 2020

N2 - Behavioural design has emerged as an important domain of design practice and research due to its ability to deliver the desired outcomes beyond technical designs. Research on behavioural design is not successful in discerning it from other design domains, which is important for theory building. This paper discerns the unique characters of behavioural design by tracing the emergence of behaviour in design. Twelve interviews from six behaviour design cases belonging to four firms has been used to further discern the unique characteristics resulting into the conceptual model of behavioural design

AB - Behavioural design has emerged as an important domain of design practice and research due to its ability to deliver the desired outcomes beyond technical designs. Research on behavioural design is not successful in discerning it from other design domains, which is important for theory building. This paper discerns the unique characters of behavioural design by tracing the emergence of behaviour in design. Twelve interviews from six behaviour design cases belonging to four firms has been used to further discern the unique characteristics resulting into the conceptual model of behavioural design

KW - behavioural design

KW - design for behaviour change

KW - design theory

KW - human behaviour

KW - human-centred design

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JO - Proceedings of the Design Society: DESIGN Conference

JF - Proceedings of the Design Society: DESIGN Conference

Y2 - 26 October 2020 through 29 October 2020

ER -

DISCERNING BEHAVIOURAL DESIGN: A CONCEPTUAL MODEL

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