Does Emotional Brand Attachment Matter?

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish
Publication statusPublished - 2 Dec 2018
EventAustralia and New Zealand Marketing Academy Conference - Adelaide, Australia
Duration: 30 Nov 20182 Dec 2018

Conference

ConferenceAustralia and New Zealand Marketing Academy Conference
CountryAustralia
CityAdelaide
Period30/11/182/12/18

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