Effects of official versus online review ratings

Binam Ghimire, Savva Shanaev, Zhibin Lin*

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

9 Citations (Scopus)
16 Downloads (Pure)

Abstract

• Both official and online review ratings have a positive impact on the clientele.
• The impact of online review ratings is higher than that of the official one.
• Highly rated restaurants can attract more customers and may charge higher
prices
Original languageEnglish
Article number103247
Pages (from-to)1-5
Number of pages5
JournalAnnals of Tourism Research
Volume92
Early online date3 Jun 2021
DOIs
Publication statusPublished - 1 Jan 2022

Keywords

  • Rating
  • Online review
  • Information asymmetry
  • Restaurant
  • Food hygiene
  • Consumer patronage

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