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Effects of official versus online review ratings

Binam Ghimire, Savva Shanaev, Zhibin Lin*

*Corresponding author for this work

    Research output: Contribution to journalArticlepeer-review

    13 Citations (Scopus)
    21 Downloads (Pure)

    Abstract

    • Both official and online review ratings have a positive impact on the clientele.
    • The impact of online review ratings is higher than that of the official one.
    • Highly rated restaurants can attract more customers and may charge higher
    prices
    Original languageEnglish
    Article number103247
    Pages (from-to)1-5
    Number of pages5
    JournalAnnals of Tourism Research
    Volume92
    Early online date3 Jun 2021
    DOIs
    Publication statusPublished - 1 Jan 2022

    Keywords

    • Rating
    • Online review
    • Information asymmetry
    • Restaurant
    • Food hygiene
    • Consumer patronage

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