Enhancing relationships through online brand communities: comparing posters and lurkers

Sahar Mousavi*, Stuart Roper

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

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Original languageEnglish
Pages (from-to)66-99
JournalInternational Journal of Electronic Commerce
Volume27
Issue number1
DOIs
Publication statusPublished - 2 Jan 2023
Externally publishedYes

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