Experiential Value in Group Browsing of Curios on eBay and In-Person: Implications for Future Platform Design

Effie Le Moignan, Tom Feltwell, David Kirk

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

1 Citation (Scopus)


eBay is the world's largest auction site, with a variety of antique, vintage and one-off items listed. In-person shopping for these frequently takes place within markets and antiques fairs, underpinned by a rich set of co-browsing practices. However, these collective shopping experiences are poorly supported online, with platforms predominantly designed to accommodate and support an individual user experience. Using collective autoethnography (CAE) over a period of 15 months we engaged in a series of (16) online co-browsing sessions using a configuration of video-mediated communication to co-browse eBay together, augmenting the interface to introduce sociality. This was supplemented by 8hrs of field studies split over two in-person co-browsing sessions within physical retail locations. From these studies we draw together insights on the experiential nature and practices of co-browsing on and offline, presenting recommendations to inform the design of future online retail spaces, with an aim to support better collaboration and sociality.

Original languageEnglish
Title of host publicationDIS 2022
Subtitle of host publicationProceedings of the 2022 ACM Designing Interactive Systems Conference: Digital Wellbeing
Place of PublicationNew York, US
Number of pages16
ISBN (Electronic)9781450393584
Publication statusPublished - 13 Jun 2022
Externally publishedYes
Event2022 ACM Designing Interactive Systems Conference: Digital Wellbeing, DIS 2022 - Virtual, Online, Australia
Duration: 13 Jun 202217 Jun 2022


Conference2022 ACM Designing Interactive Systems Conference: Digital Wellbeing, DIS 2022
CityVirtual, Online

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