Fashion forecasting

Kathryn McKelvey, Janine Munslow

    Research output: Book/ReportBookpeer-review

    Abstract

    'Fashion Forecasting' begins by describing fashion prediction companies - who they are, how they work and who are their customers - before going on to explain how a trend is sourced, anticipated and developed.
    Original languageEnglish
    Place of PublicationOxford
    PublisherBlackwell Publishing
    Number of pages232
    ISBN (Print)9781405140041
    Publication statusPublished - 28 Oct 2008

    Keywords

    • trend prediction
    • mood board
    • WGSN

    Fingerprint

    Dive into the research topics of 'Fashion forecasting'. Together they form a unique fingerprint.

    Cite this