Fashion forecasting

Kathryn McKelvey, Janine Munslow

Research output: Book/ReportBookpeer-review

Abstract

'Fashion Forecasting' begins by describing fashion prediction companies - who they are, how they work and who are their customers - before going on to explain how a trend is sourced, anticipated and developed.
Original languageEnglish
Place of PublicationOxford
PublisherWiley
Number of pages232
ISBN (Print)9781405140041
Publication statusPublished - 28 Oct 2008

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