Abstract
In 1999, Alan Bryman coined the term Disneyisation to make the case that more and more sectors of social and cultural life are coming to take on the manifestations of a commercial-style theme park. Using the principle theoretical components outlined by Bryman (theming; hybrid consumption; emotional performative labour; merchandising) and taking into consideration the views of 56 English football fans, this article considers how those Disneyised processes are received, interpreted, integrated and endured in practice. Combining theory with rigorous empiricism, implications for theorists and leisure providers are discussed.
| Original language | English |
|---|---|
| Pages (from-to) | 1-21 |
| Number of pages | 22 |
| Journal | Leisure Studies |
| Volume | 33 |
| Issue number | 1 |
| Early online date | 3 Apr 2012 |
| DOIs | |
| Publication status | Published - 2 Jan 2014 |
| Externally published | Yes |
Keywords
- Commercialism
- Football Fandom
- Disneyization
- Disneyfication
- Consumer Practice
- Late Modernity