How do not-for-profit SMEs attempt to develop a strong brand in an increasingly saturated market?

Hina Khan, Donna Ede

    Research output: Contribution to journal › Article › peer-review

    30 Citations (Scopus)

    Fingerprint

    Dive into the research topics of 'How do not-for-profit SMEs attempt to develop a strong brand in an increasingly saturated market?'. Together they form a unique fingerprint.

    Social Sciences