Interesting Times: Changes for Brewing

Charles Bamforth, Ignazio Cabras

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

7 Citations (Scopus)

Abstract

“May you live in interesting times” may have no authentic Chinese heritage, despite it being referred to as the Chinese Curse. Nonetheless it is a very apposite descriptor of the current state of the world’s brewing industry. At one extreme we have the mergers of major brewing concerns to become truly global operators, led by Anheuser-Busch InBev and SAB-Miller. At the other pole there is a multiplicity of small brewing companies springing up, almost daily in some countries, rejoicing in the umbrella terms “craft” or micro-breweries.
Original languageEnglish
Title of host publicationBrewing, Beer and Pubs
EditorsIgnazio Cabras, David Higgins, David Preece
Place of PublicationBasingstoke
PublisherMacmillan
Pages15-33
ISBN (Print)978-1-349-69101-2
DOIs
Publication statusPublished - 2016

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