Internal marketing: service quality in leisure services

Business & Economics

• Internal Marketing 100%
• Service Encounter 81%
• Leisure 78%
• Managers 73%
• Service Quality 61%
• Golf 60%
• Internal Service Quality 48%
• Customer-contact Employees 46%
• Internal Services 44%
• Clubs 31%
• Critical Incidents 25%
• Narrative Analysis 22%
• Responsiveness 18%
• Fairness 17%
• Team Management 16%
• Recruiting 16%
• Multiple Case Study 16%
• Make-to-order 15%
• Assurance 15%
• Empathy 14%
• Customer Satisfaction 12%
• Communication 9%
• Methodology 7%
• Employees 7%
• Design Methodology 7%
• Industry 5%