New product performance through channeling in supply chain innovation alliances: the nexus of collaboration intensity, divergent communication schemes, and alliance duration

Ricarda B. Bouncken, Robin Pesch

    Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

    Original languageUndefined/Unknown
    Title of host publicationStrategic Alliances for Innovation and R&D (book series "Research in Strategic Alliances")
    Pages85
    Number of pages111
    Publication statusPublished - 2014

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