Seeking country of origin information as an indicator of social status to make egoistical purchase decisions

Hina Khan; Padmali Rodrigo

doi:10.1007/978-3-319-10873-5_140

Seeking country of origin information as an indicator of social status to make egoistical purchase decisions

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

This study investigated elite Sri Lankan consumers’ egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers’ motives were influenced by their desire to boost their ego, power and enhance social standing.

Original language	English
Title of host publication	The Sustainable Global Marketplace
Subtitle of host publication	Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference
Editors	Mary Conway Dato-on
Place of Publication	Cham
Publisher	Springer
Pages	248-250
Number of pages	3
ISBN (Electronic)	9783319108735
ISBN (Print)	9783319108728
DOIs	https://doi.org/10.1007/978-3-319-10873-5_140
Publication status	Published - 2015
Event	Academy of Marketing Science 40th Anniversary Conference - Florida, Miami, USA Duration: 1 May 2011 → …

Publication series

Name	Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Publisher	Springer

Conference

Conference	Academy of Marketing Science 40th Anniversary Conference
Period	1/05/11 → …

Access to Document

10.1007/978-3-319-10873-5_140

http://www.ams-web.org/cde.cfm?event=312367

Cite this

Khan, H., & Rodrigo, P. (2015). Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. In M. Conway Dato-on (Ed.), The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference (pp. 248-250). (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). Springer. https://doi.org/10.1007/978-3-319-10873-5_140

Khan, Hina ; Rodrigo, Padmali. / Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference. editor / Mary Conway Dato-on. Cham : Springer, 2015. pp. 248-250 (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

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title = "Seeking country of origin information as an indicator of social status to make egoistical purchase decisions",

abstract = "This study investigated elite Sri Lankan consumers{\textquoteright} egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers{\textquoteright} motives were influenced by their desire to boost their ego, power and enhance social standing.",

author = "Hina Khan and Padmali Rodrigo",

year = "2015",

doi = "10.1007/978-3-319-10873-5\_140",

language = "English",

isbn = "9783319108728",

series = "Developments in Marketing Science: Proceedings of the Academy of Marketing Science",

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pages = "248--250",

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booktitle = "The Sustainable Global Marketplace",

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note = "Academy of Marketing Science 40th Anniversary Conference ; Conference date: 01-05-2011",

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Khan, H & Rodrigo, P 2015, Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. in M Conway Dato-on (ed.), The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference. Developments in Marketing Science: Proceedings of the Academy of Marketing Science, Springer, Cham, pp. 248-250, Academy of Marketing Science 40th Anniversary Conference, 1/05/11. https://doi.org/10.1007/978-3-319-10873-5_140

Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. / Khan, Hina; Rodrigo, Padmali.
The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference. ed. / Mary Conway Dato-on. Cham: Springer, 2015. p. 248-250 (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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AB - This study investigated elite Sri Lankan consumers’ egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers’ motives were influenced by their desire to boost their ego, power and enhance social standing.

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Khan H, Rodrigo P. Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. In Conway Dato-on M, editor, The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference. Cham: Springer. 2015. p. 248-250. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). Epub 2014 Oct 8. doi: 10.1007/978-3-319-10873-5_140

Seeking country of origin information as an indicator of social status to make egoistical purchase decisions

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