Slaves of Consumerism: highlights of Egypt post 25 January 2011

Noha El-Bassiouny, Hagar Adib, Salma Karem, Hadeer Hadeer Hammad, Christian Brunner

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Abstract

This paper discusses the dynamic interplay in the post-revolution era between external phenomena in organizations’ wider socio-cultural environment including materialism, consumerism and ethics along with organizational practices (i.e. corporate social responsibility and cause-related marketing).
Original languageEnglish
Title of host publicationProceedings of the International Association for Business and Society
EditorsJamie R. Hendry, Anne Barraquier
Place of PublicationCharlottesville, Virginia, USA
PublisherInternational Association for Business and Society
Pages22-31
Number of pages567
Volume22
ISBN (Print)978-0976326472
Publication statusPublished - 2011

Publication series

NameProceedings of the Twenty-Second Annual Meeting
PublisherInternational Association for Business and Society (IABS)

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