Abstract
In this article I consider the regurgitation of sadcrip/supercrip stereotypes in current television charity advertisements. I suggest that, as part of a discourse identifying impairment as tragedy, these have an insidious impact not just on the way wider society regards disabled people, but on the way disabled people are able to regard themselves. I discuss the affirmation model, an idea grounded in the notion of Disability Pride and in disabled people’s own voices, proposed by Swain and French in a Disability and Society article in 2000. Reflecting on my own work on this idea, I propose a new and hopefully more accessible affirmation model definition of disability.
Original language | English |
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Pages (from-to) | 1890-1895 |
Number of pages | 6 |
Journal | Disability and Society |
Volume | 39 |
Issue number | 7 |
Early online date | 20 Dec 2023 |
DOIs | |
Publication status | Published - 8 Aug 2024 |
Keywords
- Charity advertisements
- sadcrip/supercrip stereotypes
- disability identity
- affirmation model
- impairment definition
- disability definitions