Stakeholder data analysis in the video gaming industry: implications for regional development

Zhanna Belyaeva*, Anait Petrosyan, Riad Shams

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

Abstract

Purpose
The purpose of this study is to identify and evaluate the video game ecosystem development in the context of socioeconomic and technological progress while analyzing the role of stakeholders in the video game industry for regional markets' growth.

Design/methodology/approach
The paper exploits technological and socioeconomic data in 25 countries grouped into the regions, as a methodological approach that allows identifying and evaluating the determinants of the video game industry's ecosystem development. The authors applied econometric modeling to understand technological, economic and social determinants forming video gaming industry growth in regional markets.

Findings
Different types of stakeholders are involved in the video game industry performing particular functions. Using econometric modeling for advanced and developing economies countries, we have found that different stakeholder groups and their engagement dynamics in the video gaming industry directly depend on socioeconomic and technological effects in certain regions of the world.

Originality/value
This study contributes to the knowledge within forming creative clusters around video gaming industry in developed and developing economies countries. The findings bridge the gap between quantitative and qualitative research in stakeholder-related characteristics, and key factors affecting the development of the video gaming market. The analyzed database of industry revenues within specific global regions shed the light on the future functionality of the ecosystem development in the new normal world.
Original languageEnglish
JournalEuroMed Journal of Business
Early online date24 May 2022
DOIs
Publication statusE-pub ahead of print - 24 May 2022

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