Supporting Worth Mapping with Sentence Completion

Gilbert Cockton; Sari Kujala; Piia Nurkka; Taneli Hölttä

doi:10.1007/978-3-642-03658-3_61

Supporting Worth Mapping with Sentence Completion

Gilbert Cockton, Sari Kujala, Piia Nurkka, Taneli Hölttä

Research output: Contribution to conference › Paper › peer-review

21 Citations (Scopus)

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Abstract

Expectations for design and evaluation approaches are set by the development practices within which they are used. Worth Centred Development (WCD) seeks to both shape and fit such practices. We report a study that combined two WCD approaches. Sentence completion gathered credible quantitative data on user values, which were used to identify relevant values and aversions of two player groups for an online gambling site. These values provided human value elements for a complementary WCD approach of worth mapping. Initial worth maps were extended in three workshops, which focused on outcomes and user experiences that could be better addressed in the current product and associated marketing materials. We describe how worth maps were prepared for, and presented in, workshops, and how product owners and associated business roles evaluated the combination of WCD approaches. Based on our experiences, we offer practical advice on this combinination.

Original language	English
DOIs	https://doi.org/10.1007/978-3-642-03658-3_61
Publication status	Published - Aug 2009
Event	INTERACT 2009: 12th IFIP TC 13 International Conference - Uppsala, Sweden Duration: 1 Aug 2009 → …

Conference

Conference	INTERACT 2009: 12th IFIP TC 13 International Conference
Period	1/08/09 → …

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10.1007/978-3-642-03658-3_61

Cockton SupportingWorthMappingAccepted author manuscript, 334 KB

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AU - Hölttä, Taneli

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AB - Expectations for design and evaluation approaches are set by the development practices within which they are used. Worth Centred Development (WCD) seeks to both shape and fit such practices. We report a study that combined two WCD approaches. Sentence completion gathered credible quantitative data on user values, which were used to identify relevant values and aversions of two player groups for an online gambling site. These values provided human value elements for a complementary WCD approach of worth mapping. Initial worth maps were extended in three workshops, which focused on outcomes and user experiences that could be better addressed in the current product and associated marketing materials. We describe how worth maps were prepared for, and presented in, workshops, and how product owners and associated business roles evaluated the combination of WCD approaches. Based on our experiences, we offer practical advice on this combinination.

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Supporting Worth Mapping with Sentence Completion

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