The Benefits of Online Crowdfunding for Fund-Seeking Business Ventures

Stephanie Macht, Jamie Weatherston

Research output: Contribution to journalArticlepeer-review

Abstract

Crowdfunding through the Internet, a new fundraising technique for small business ventures, can benefit fund-seeking companies by helping to overcome funding difficulties, providing value-added involvement, facilitating access to further funding, providing publicity and contacts, and enabling fundraising with only limited or no loss of control and ownership.
Original languageEnglish
Pages (from-to)1-14
JournalStrategic Change
Volume23
Issue number1-2
DOIs
Publication statusPublished - Feb 2014

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