The impact of social networks on "born globals": A case of de-internationalisation

Qingan Huang*, Junzhe Ji, Ellis L.C. Osabutey, Liying Meng

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review


This paper aims to explore the role and impact of entrepreneurs' social networks on the internationalisation of "Born Global" firms, in particular, its de-internationalisation process. The research is based on a case study approach and adopts a series of face to face and online qualitative longitudinal interviews. It provides some useful insights into the relationship management of "Born Global" entrepreneurs and unveils some negative impacts of social networks on the initiation of 'de-internationalisation'. The study reveals the importance of online social networks, high-tech communications and contemporary management techniques for "Born Global" entrepreneurs.

Original languageEnglish
Title of host publicationDiasporas and Transnational Entrepreneurship in Global Contexts
PublisherIGI Global
Number of pages21
ISBN (Electronic)9781522519928
ISBN (Print)1522519912, 9781522519911
Publication statusPublished - 28 Dec 2016
Externally publishedYes


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