The onus on us? Stage one in developing an i-Trust model for our users.

Alison Pickard, Pat Gannon-Leary, Lynne Coventry

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This article describes a Joint Information Systems Committee (JISC)-funded project, conducted by a cross-disciplinary team, examining trust in information resources in the web environment employing a literature review and online Delphi study with follow-up community consultation. The project aimed to try to explain how users assess or assert trust in their use of resources in the web environment; to examine how perceptions of trust influence the behavior of information users; and to consider whether ways of asserting trust in information resources could assist the development of information literacy. A trust model was developed from the analysis of the literature and discussed in the consultation. Elements comprising the i-Trust model include external factors, internal factors and user's cognitive state. This article gives a brief overview of the JISC funded project which has now produced the i-Trust model (Pickard et. al. 2010) and focuses on issues of particular relevance for information providers and practitioners.
Original languageEnglish
Pages (from-to)87-104
JournalLibrary and Information Research
Issue number111
Publication statusPublished - 2011


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