The power of Instagram for Destination Marketing: Understanding the followers and their perceptions of travel-accounts on Instagram

Research output: Contribution to conference › Paper › peer-review

Original language	English
Publication status	Published - 16 Jun 2020
Event	Travel and Tourism Research Association (TTRA) International Conference - Victoria, Canada Duration: 16 Jun 2020 → 18 Jun 2020 https://scholarworks.umass.edu/ttra/2020/

Conference	Travel and Tourism Research Association (TTRA) International Conference
Country/Territory	Canada
City	Victoria
Period	16/06/20 → 18/06/20
Internet address	https://scholarworks.umass.edu/ttra/2020/

Cite this

@conference{cd08c0161cc84b4cbe6f8ed5a2ad6370,

title = "The power of Instagram for Destination Marketing: Understanding the followers and their perceptions of travel-accounts on Instagram",

author = "Danielle Barbe and L Neuburger",

year = "2020",

month = jun,

day = "16",

language = "English",

note = "Travel and Tourism Research Association (TTRA) International Conference ; Conference date: 16-06-2020 Through 18-06-2020",

url = "https://scholarworks.umass.edu/ttra/2020/",

}