This is self service design

Jon Rogers*, Steven Birnie, Jon Pengelly, Richard Adams

*Corresponding author for this work

    Research output: Contribution to conferencePaperpeer-review

    2 Citations (Scopus)

    Abstract

    This paper is the story of what happens when industry becomes the broker for product design education. The paper has been written collaboratively with three partners - from an industry perspective NCR Financial Solutions Division Ltd and two product design programs based respectively at the University of Dundee and the Robert Gordon University, Aberdeen. We will present the outcome and reflect on an exciting new project that ran for the first time in the Autumn of 2005. The project was proposed and ultimately judged by industry, with academic educational programs asked to respond to industrial needs/wants. The theme for the project was service design - an area that has become well established within industry, but is less well reflected in the teaching of undergraduate product design education currently, and something that in the view of the authors has to change.

    Original languageEnglish
    Pages201-206
    Number of pages6
    Publication statusPublished - 2006
    Event8th International Conference on Engineering and Product Design Education, E and DPE - Salzburg, Austria
    Duration: 7 Sept 20068 Sept 2006

    Conference

    Conference8th International Conference on Engineering and Product Design Education, E and DPE
    Country/TerritoryAustria
    CitySalzburg
    Period7/09/068/09/06

    Keywords

    • Design for Industry
    • Global Design
    • Industry lead education
    • Product Design
    • Service Design

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