Trust and mistrust of online health sites

Elizabeth Sillence; Pamela Briggs; Lesley Fishwick; Peter Harrison

doi:10.1145/985692.985776

Trust and mistrust of online health sites

Elizabeth Sillence, Pamela Briggs, Lesley Fishwick, Peter Harrison

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

184 Citations (Scopus)

Abstract

Do different design and information content factors influence trust and mistrust of online health sites? Fifteen women faced with a risky health decision were observed while searching the Internet for information and advice over four consecutive weeks. In some sessions their searches were unstructured, whilst in other sessions they were directed to review specific sites, chosen for their trust design elements. Content analysis of concurrent verbalisations and group discussion protocols provided support for a staged model wherein design appeal predicted rejection (mistrust) and credibility of information and personalisation of content predicted selection (trust) of advice sites.

Original language	English
Title of host publication	Proceedings of the SIGCHI Conference on Human Factors in Computing Systems (CHI '04)
Place of Publication	New York
Publisher	ACM
Pages	663-670
ISBN (Print)	1581137028
DOIs	https://doi.org/10.1145/985692.985776
Publication status	Published - 25 Apr 2004
Event	CHI 2004 Conference on Human Factors in Computing Systems (CHI '04) - Vienna Duration: 1 Jan 2004 → …

Conference

Conference	CHI 2004 Conference on Human Factors in Computing Systems (CHI '04)
Period	1/01/04 → …

Keywords

computer-mediated communication
credibility
health internet
social identity

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10.1145/985692.985776

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AU - Fishwick, Lesley

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KW - credibility

KW - health internet

KW - social identity

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Trust and mistrust of online health sites

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Keywords

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