User-Generated Brands and Social Media:  Couchsurfing and Airbnb

Natalia Yannopoulou, Mona Moufahim, Xuemei Bian

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	85-90
Journal	Contemporary Management Research
Volume	9
Issue number	1
DOIs	https://doi.org/10.7903/cmr.11116
Publication status	Published - 31 Mar 2013

Access to Document

@article{03313bea01b94a0c9af2218653b14142,

title = "User-Generated Brands and Social Media: Couchsurfing and Airbnb",

author = "Natalia Yannopoulou and Mona Moufahim and Xuemei Bian",

year = "2013",

month = mar,

day = "31",

doi = "10.7903/cmr.11116",

language = "English",

volume = "9",

pages = "85--90",

journal = "Contemporary Management Research",

issn = "1813-5498",

publisher = "National Taipei University of Technology",

number = "1",

}