What has a Semiotic Approach to Offer Arts Tourism Marketers? Some Theatrical Perspectives

Paul Copley

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish
Publication statusPublished - 2001
EventProceedings of the Academy of Marketing Conference - Cardiff University
Duration: 1 Jan 2001 → …
http://www.academyofmarketing.org/

Conference

ConferenceProceedings of the Academy of Marketing Conference
Period1/01/01 → …
Internet address

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